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The Value Proposition — Why Do People Say “YES?”

Monday, February 13, 2017 @ 6:30 pm - 8:30 pm

Why Do People Say "YES?"

Why Do People Say “YES?”

The value proposition is all about why do people say “yes”.  In a job search, like it or not, one of the biggest challenges marketing yourself effectively to a future employer. The essence of marketing is the message, and the essence of the message is the value proposition! If you develop a strong value proposition, you will help your future employer say “yes” to hire you, to buy what you are selling. In this presentation, you’ll learn how to write a clear value proposition that provides your unique core message and offers your “customer” a bulletproof rationale to choose YOU over your competitors.

In this presentation, you will learn to develop a value proposition that answers four questions:

  1. What is it that you do?
  2. For whom do you do it?
  3. What benefits do you provide?
  4. What makes you distinctive in the marketplace?

 

Details

Date:
Monday, February 13, 2017
Time:
6:30 pm - 8:30 pm

Organizer

Donna Gerhauser
Phone:
908-654-7595
Email:
dgerhauser@verizon.net

Venue

Career Networking Group of Scotch Plains
Scotch Plains Library, 1927 Bartle Ave.
Scotch Plains, NJ 07076 United States
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Phone:
(908) 322-5007
View Venue Website