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Personal Value Proposition for Job Seekers

Tuesday, January 29, 2019 @ 9:00 am - 10:30 pm

The Personal Value Proposition for Job Seekers

Your value is decided by the company

The value proposition is all about why people say “yes”.  In a job search, like it or not, one of the biggest challenges is marketing yourself effectively to a future employer. The essence of marketing is the message, and the essence of the message is the value proposition! If you develop a strong value proposition, you will help your future employer say “yes” to hire you, to buy what you are selling. In this presentation, you’ll learn how to develop a clear value proposition that provides your unique core message and offers your “customer” a bulletproof rationale to choose YOU over your competitors.

In this presentation, you will learn to develop a value proposition that answers four questions:

  1. What is it that you do?
  2. For whom do you do it?
  3. What benefits do you provide?
  4. What makes you distinctive in the marketplace?


Tuesday, January 29, 2019
9:00 am - 10:30 pm


Lynne Williams
(610) 405-9756


PAGCG – Southern Lehigh Valley chapter
3200 Preston Ln
Center Valley, PA 18035 United States
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