4 Essential Steps to Next Job- Personal Advertising

Let everyone know about you

Advertising is about getting people’s attention. It is an efficient way to introduce yourself to potential employers on a broad scale enabling you to reach targeted and niche audiences. It enables you to penetrate a particular company or industry. And, personal advertising can expand your net of opportunity and market value. In this session, you will:

• Explore the goals of advertising
• Define personal advertising and examine how it relates to marketing
• Explore the impact of communications and messaging in advertising
• Learn how advertising can create new opportunities
• Examine what advertising is and isn’t
• Learn what makes advertising effective
• Explore forms of personal advertising
• Understand what advertising options are optimal in a job search